And if the images on display aren’t an indictment of how the entertainment industrial complex capitalizes on black trauma, they’re at least critical of the ways we consume it. The video possesses a breathless, almost taxing quality that the song-which is mostly about the celebrity worship of rap artists, their complicity, and American finesse culture at large-does not. Violence and celebration and dread and joy are crammed into the frame together. So we see Donald Glover do the shoot dance only seconds after gunning down a black church choir, while kids record the whole procession with cell phones from on high. There is no line between dancing and death here both are American pastimes. ![]() ![]() Carefully shot and choreographed, Childish Gambino’s chilling “This Is America” video was strategically designed to elicit visceral responses.
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